I learned the hard way that the leap works a lot better with a plan behind it. Now I help women build that plan — so quitting feels like a strategy, not a gamble.
First clients, first offer, first $100k — I've mapped the whole path and I'm ready to walk it with you.
Donut jelly beans sweet biscuit carrot cake. Gingerbread cake halvah pie chocolate bar powder sesame.
I did it the hard way first. Which means I built my entire coaching method around making sure you don't have to.
Seven years in corporate marketing. Good salary, good title, and a Sunday dread that never quite went away. I kept telling myself I'd leave when the time was right — when I had more saved, more figured out, more confidence that it would actually work.
The right time never came. So I manufactured it.
I handed in my notice before I was ready, before I had a plan, and before I had a single paying client. The first six months were humbling in ways I wasn't prepared for. I figured it out — but it was slower and harder and scarier than it needed to be.
By year two I'd hit $100k. I'd built an offer suite, found my people, and created a business I genuinely love showing up for. But here's the thing I can't stop thinking about: it didn't have to be that hard.
That's why I do this. Because the leap is worth it — but it works a lot better with a plan.
I CRIED IN MY CAR THE DAY I SIGNED MY FIRST CLIENT.
MY FIRST "OFFICE" WAS A CORNER BOOTH AT A COFFEE SHOP. I STILL DO MY BEST WORK THERE.
I HAVE A SPREADSHEET FOR EVERYTHING. MY CLIENTS THINK IT'S ENDEARING. MY FRIENDS THINK IT'S A PROBLEM.
I MADE MY FIRST $10K MONTH BEFORE I TOLD MY PARENTS I'D QUIT MY JOB.
I GAVE MY NOTICE ON MY 31ST BIRTHDAY. BEST GIFT I EVER GAVE MYSELF.